I wanted to take a moment to share a few of my favorite free/low cost marketing and communications resources for nonprofits with you. Before I do that, I thought this would be a great opportunity to introduce myself to those that I have yet to meet. My name is Anthony Boarman and I am the newest staff member at GAR Foundation after joining the team in mid-June as the Strategic Communications Manager. Throughout the last few months, I have been spending time getting to know the Foundation, the work that our staff does, and most importantly, about the crucial efforts of our Akron-area nonprofits.
A bit about me:
- I spent the last 16 years of my career in the education field where I served in multiple educator, coach and marketing/communications roles.
- When I’m not working, I like to stay active by running, hiking, biking, and taking landscape photos.
- I am a hike assist volunteer with the Cuyahoga Valley National Park and have been a volunteer photographer for several local organizations.
- I am married to my amazing wife Emily and have two daughters, Sadie (5) and Audrey (10 months).
- Most importantly, the love of my life is my shepherd-mix Ava (9).
One of my early goals has been finding ways that we can foster a supportive relationship with the organizations that we work with through messaging, sharing stories, and other creative ways. A really simple, but impactful way to assist you is by sharing useful resources that will help you make the most out of your time, skills, and overall organizational needs.
Below, you can find a selection of my favorite marketing and communication resources for nonprofits. If you're already using these tools and have any questions about them, don't hesitate to reach out to me at [email protected]; I'd be happy to assist you! Additionally, if you could spare a minute to complete the survey below, I'd appreciate learning more about the types of resource topics your organization is interested in.
I look forward to collaborating with you in the future!
Strategic Communications Manager
My Six Favorites
These six free or low-cost resources will assist in simplifying your nonprofit's marketing and communications needs with easy-to-use tools that will help to make you more efficient while creating a cohesive and recognizable brand.
As a nonprofit, you know the importance – and challenges – of spreading the word and managing a cohesive brand across all online platforms. With Canva's FREE Canva Pro program for nonprofits, you get access to premium design tools to help you create impactful marketing and campaign materials.
TRIAD has always believed in providing pro bono services to organizations that serve their community, contributing free creative services to nonprofit groups that make a difference. The deadline for considerations is November 30, 2023.
Google Workspace for Nonprofits helps your organization collaborate more effectively with smart, secure business apps so you can focus on what matters. Through Google for Nonprofits, eligible organizations get access to Google Workspace offers at discounted rates.
Despite the skepticism and uncertainty, generative AI is a part of our present and is undoubtedly going to be a big part of our future. ChatGPT is a really simple, free (for now!) tool that can help you work more efficiently by using it to assist you with small communications tasks, content ideation, generating surveys, and everything in between.
Nonprofit Learning Lab is a national nonprofit that connects and supports individuals seeking to lead in the nonprofit sector. Their low-cost trainings work to sharpen skills in socia media, marketing, and communications, especially for organizations where individuals are serving in dual roles.
Buffer is a social media management tool that lets you create and schedule content when you have time and then posts it on your behalf according to the schedule you set. In this way, Buffers allows you to manage all of your accounts in one place, saving time. Nonprofits receive a 50% discount on all of their offered services.
*GAR Foundation is continuing to thoughtfully grow in our understanding of generative AI and how it impacts the work that we collectively do. As we develop a clear organizational standard behind the use of AI, we will be able to be more transparent about how it fits into our grantmaking processes. We encourage conversations surrounding this topic as well as any questions or concerns that you may have.
Send Us Your Feedback!
We want to learn from our grantees about how we can better serve you when it pertains to non-grant, informational resource sharing that is available and how to best use our different platforms (website, social, email newsletters) in order to support your organizations. Thank you for any feedback that you're able to provide!